Agents with Zero Production – Today’s Market

YOU CAN SAY

Hi [agent name], how are you? (Good, that’s great!)

I see you have been on a team for a while now, is that correct? (Yes, great)

How’s that going for you? (It’s okay)

Just, okay? That’s the very reason I am calling you today. I’d love to share with you some things we have been doing to help agents in today’s market make more money.

What would work best for you to share some thoughts mornings or afternoons?

Hi [agent name]. This is [your name] with [dba of the franchisee], how are you today? (Great, fantastic)

I wanted to reach out because I was simply curious—the MLS shows you have been an agent since [time] and right now it shows you have closed zero transactions in the last year, is that correct?

(Right)

You haven’t? Interesting!

Well [agent name] I am so glad that I reached out, can I share with you why? (Why?)

[Agent name], our agents in our office are doing an average of [you company/office’s average PPP] transactions a year, that’s [average commission PPP] per agent.

Do you have time so you and I could sit down?

I’d love to get to know you and what you want to do with your career in real estate, to see if we would be a good fit for each other.

What works best for you—mornings or afternoons?

Agents with zero production may have the skills and motivation but lack the right support or resources. By reaching out, you can offer them the guidance they need to succeed.

You are free to use the recommended best practices in these materials for your consideration. These scripts are not intended to be used verbatim, and they should always be modified for accuracy.
If you choose to make contact by phone or text (i) check phone numbers against the federal DNC registry, any applicable state DNC list and your company DNC list (ii) do NOT use autodialers and (iii) do NOT use artificial voice or pre-recorded messages, this includes those you haven't spoken to in a while. Emails must follow the rules. Emails must be clear it is a solicitation and provide the consumer with an opt-out. Also, before calling or texting referrals, those numbers need to be checked against all applicable DNC lists. Get prior, express, written consent before texting or using artificial or prerecorded messages.