Benefit Close
[Agent name] with what you and I have discussed you did say you see value in what [dba of the franchisee] has to offer, correct? (yes, fantastic!)
Give a testimonial of an affiliated agent with the same benefit.
[Agent name], we have discussed [repeat company benefit you have been working on]. What value have you seen in it thus far? What has it done for your business? (Wait for agent’s response, great!)
[Agent name], this is just one system we have discussed that [dba of the franchisee] has to offer you. How do you think you could benefit from the [company benefit]? (Wait for agent’s response, repeat & affirm)
On a conservative side [agent name], how many deals do you think you could add to your bottom line? (Wait for agent’s response i.e., 2)
[# of] deals, and what is your average commission check? (Wait for agent’s response i.e.,10k, great!)
So, [# of] deals times [average commission] that’s an additional $ [total amount i.e., 20k] to your bottom line, correct?
[Agent name], what could you do with an additional $[total amount i.e., 20k] added to your bottom line?
(Wait for agent’s response, repeat & affirm)
[Agent name], that is just the value of one system when put into place, imagine what else you could do if you were here with us.
[Agent name], what is stopping you from joining us today? (Wait for agent’s response, solve the objection)
Is it fair to say we can go ahead and get started today? (Yes, great!)
You are free to use the recommended best practices in these materials for your consideration. These scripts are not intended to be used verbatim, and they should always be modified for accuracy.
If you choose to make contact by phone or text (i) check phone numbers against the federal DNC registry, any applicable state DNC list and your company DNC list (ii) do NOT use autodialers and (iii) do NOT use artificial voice or pre-recorded messages, this includes those you haven't spoken to in a while. Emails must follow the rules. Emails must be clear it is a solicitation and provide the consumer with an opt-out. Also, before calling or texting referrals, those numbers need to be checked against all applicable DNC lists. Get prior, express, written consent before texting or using artificial or prerecorded messages.